1. Holiday shopping with social networks 1 hour ago   permalink

Heather Dougherty / Hitwise Intelligence

Last week, our custom category of 155 Social Networking websites received just over 10% of all US Internet visits. With such a large audience, marketers have flocked to websites like Facebook and Twitter to reach out to consumers during the holiday shopping season. The share of downstream traffic to the Retail 500 coming from both Facebook and ...

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Www.socialmediatoday.com Socialized Media: The Powerful Effects of Online Brand Interaction   —  As we’re learning, many updates on Twitter, Facebook and other social networks are actually invitations for answers regarding brands. We’ve also discovered that 44% of users readily share brand-related information with others. And, as action speaks louder than words, 48% of those who came into contact with a brand name on Twitter and 34% Admin / Renaissance chambara :    Links of the day

Shel / A shel of my former self Facebook at work isn’t an either/or proposition   —  Colleagues, friends, and family get mingled into a single pool of friends in online social networks. Work value can come from any one of them, any time.

Tamar Weinberg / Techipedia How To Create the Perfect Facebook Fan Page   —  This is a guest post by Jesse Stay, founder and CEO of SocialToo.com and all around great Facebook Fan Page coder. He’s volunteered to give away a copy of his recent book, FBML Essentials, to two readers. Scroll down to the end of the post for details on how to win. Marketers love Facebook. [...] [ This post entitled How To Create the ... Www.insidefacebook.com Marketers and Agencies Figuring Out How to Navigate Facebook’s New Contest Rules   —  Three weeks ago, Facebook announced significant updates to its promo/sweepstakes policies for Facebook Pages that have very practical impact for marketers on Facebook. For a deeper dive on the rule changes, see our analysis. But essentially, the new rules: Meghan Keane / the Econsultancy blog :    Facebook could send small marketers running with contest rule changes Meghan Keane / the Econsultancy blog The secret to successful Facebook fan pages: preexisting popularity   —  What's the secret to success on Facebook? Having a preexisting fan base. It also helps if you're a Fortune 500 company. At least that seems to be the conclusion of new research on the social network. While brands have helped increase their reach and engagement, research from both Slate and social media monitoring and analytics firm Sysomos show ... Dabitch / Adland World Aids Day - Twitter, Facebook and Google Turn Red   —  Google and Twitter have turned red on AIDS day. With a simple tweak, all AIDS tweets are font color red, and Google's homepage flashes "today is world AIDS day" (provided you hit google.com). The irony of "world aids day" only being shown on the .com is not lost on me. Twitter's homepage (when you are not logged in) is red and says "1 Dec is ... Noreply / Web Analytics World 600,000 Facebook Page Study by Sysomos   —  Sysomos recently conducted a study which took a close look at over 600,000 Facebook Pages. The Sysomos study reported on different aspects of pages including popularity, amount of content posted, number of fans, and categories. Some of the highlights of the study are: Michael Jackson is the most popular page on Facebook, with 10 million fans; he ... Rubbishcorp® / Rubbishcorp.com Facebook Fan Trafiking   —  Viralee enables you to buy Facebook fans for cash, and very little cash at that. The service claims to have sold over 1 million fans, which is a fairly large amount of money. Once you’ve coughed up fans start arriving as follows: For 1-100 fans – same day For 1,000 fans – inside of 5 days For 10,000 fans – inside of 14 days 1,000,000 ... Shawn Collins / Affiliate Marketing Blog Cyber Monday, Lisa Simpson in London, and More Social Media in 2010   —  Download audio file (affiliatething-113009.mp3) This week on the Affiliate Thing podcast, Shawn Collins and Lisa Picarille talked about Black Friday, Cyber Monday and the overall season of the affiliate. Also, the top ten affiliate marketing moments of the decade, upgrading to Windows 7, a new study from Econsultancy, and Affiliate Convention in ... Brian Chappell / Ignite Social Media Feed The 4 Cornerstones of Social Media Monitoring   —  Social media monitoring often gets lumped into very traditional departments inside organizations, and when this happens, certain aspects of the practice can be overlooked. There are many features of social media monitoring beyond its ability to help manage your brand’s reputation via customer service. When brands come to Ignite asking for ... Mmcdermott / Renegade Agency Confessional Twitter Billboard: When Good Ideas Go Bad   —  It seemed like a solid concept: A news station in Alabama decided to pipe their Twitter feed into their electronic billboard to update passersby with their latest stories of the day. Can't disagree with the intention. After all , social media works best when it's a part of a coordinated marketing effort that includes a mix of tactics. New media ... Ian / Failing at Success is a Great Hobby How to Amazingly Take Advantage of Cyber Monday with PPV Traffic   —  This time of year many online users are searching the internet to find the best deals and best discounts. Yesterday was ‘Cyber Monday‘ one of the biggest and busiest time on the internet right after ... Afzal Khan / Best Online Internet Business Marketing Guide|Search Engine Optimization Blog World AIDS Day 2009 - Twitter turned into RED to help AIDS Day   —  1 DEC is World AIDS day. Twitter is supporting World AIDS day cause by turning into RED. Follow @ JoinRED to support World AIDS Day. World AIDS Day - From Wikipedia, the free encyclopedia World AIDS Day , observed December 1 each year, is dedicated to raising awareness of the AIDS pandemic caused by the spread of HIV infection. It is common to ... Daveibsen / 5 Blogs Before Lunch Twitter" has been named the top word in the English language for 2009.   —  According to the Global Language Monitor, which examines language usage across the world, "Twitter" beat out "Obama," "H1N1," "stimulus," and "vampire." To compile its data, the Global Language Monitor uses a proprietary algorithm to track words and phrases in the... Kevin / Kevin Hillstrom Ripple Effects and Cyber Monday   —  One of the reasons we run Online Marketing Simulations ( Book , Kindle , Digital Download , Hire Me ) is because we want to understand what I call "Ripple Effects". We're all familiar with Ripple Effects, right? Our economy collapsed based on the actions of a relatively small number of players, folks who did things that rippled through our ... Steve Poppe / What Twitter is not for coupons.   —  In a meeting this past summer a young account manager working at a brand design firm asked me about Twitter. “What do you use it for?” He was of an age, late 20s I’m guessing, not known for heavy Twitter usage.  Lots of business people are asking the same question today – especially as it relates [...] Ben Haber / Racetalkblog.com Twitter Turns Red – For World AIDS Day   —  Twitter appears to be taking a page from Google’s book, changing their home page look to draw attention to World AIDS day (December 1st). When going to the home page today, users will find that Twitter has focused its attention to turning the micro-social network red and is encouraging users to follow @JoinRED. This sponsorship from [...] Vargasl / Communicators Anonymous What can PR learn from the military about social media?   —  The session, Social Media: learn from the Armed Forces and Associations how to leverage technology to meet strategic communication goals during a down-sized economy , went beyond social media 101 to give specific examples about how social media strategies were formed and executed. Before I begin to relay the brainy tidbits of this session, I ... Teri A. Schindler / Unbound Edition Black Friday Web Shopping Up 11 Percent   —  Holiday shoppers in the United States spent some $595 million online on Black Friday, up 11 percent from last year, with Amazon.com and Walmart.com the most visited sites, according to analytics firm comScore. Visits to Amazon.com rose 28 percent, followed by the online unit of Wal-Mart Stores Inc , which grew 22 percent. The two companies have ... Www.computerworld.com 'Twitter' is the Word of the Year   —  Computerworld - The dramatic leap in the use of social networks this year has extended to the language that surrounds them. Just a few weeks after the New Oxford American Dictionary announced that "unfriend" is its 2009 Word of the Year, the Global Language Monitor announced that "Twitter" is the top word of 2009 based on its annual global survey ... Linda / Inmedia Public Relations Inc. :    Word of the day and word of the year Paul Harrison / Carve Consulting Twitter and Sports Stars: and implications for Corporate Bloggers   —  Just getting round to writing about two separate but interlinked events earlier in the year,  that is - sports stars using twitter. Philip Hughes revleaved prematurely via Twitter that he’d been dropped with this tweet: “Disappointed not to be on the field with the lads today. Will be supporting the guys, it’s a BIG test match ... Jeffrey L. Cohen / Social Media B2B What to Do When Your B2B Company Rejects Social Media   —  We have written about uses of social media in B2B where passionate people took risks and leveraged their corporate capital to launch creative and innovative social media plans. But that’s not you. You have tried to convince management of the value of social media to no avail. There aren’t the resources. You just can’t get [...] ... Christopher Carfi / The Social Customer Manifesto @ccarfi on Twitter   —  Follow @ccarfi on Twitter

2. Yahoo Ranks Rahul Gandhi As India’s Top Newsmaker For 2009 1 hour ago   permalink

Anand Srinivasan / WATBlog.com

When it comes to internet search engines, Yahoo is not a company one might readily think of. It is easy to forget that the company still holds significant market share in the industry which is so mightily held by Google and where Microsoft has been creating a lot of noise with the Bing search engine. Based [...] Follow us on: Twitter | Facebook | ...

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Rajiv Dingra / WATBlog.com Metro Shoes Launches Shopping Portal – Will Metro Shoes Be India’s Zappos.com?   —  Last few days we have done an extensive coverage of digital commerce and the challenges it faces as pointed out by the IAMAI panels. One of the needs of digital commerce pointed out by the panelists was the need of offline players to come online. Well this seems to be happening now as Metro shoes [...] Follow us on: Twitter | Facebook | Linkedin |

Frank Reed / Andy Beal Yahoo Announces Top 2009 Searches   —  Yesterday, Andy took a look at the top searches for bing in 2009 (am I supposed to capitalize bing or not, someone PLEASE clear that up for me). Today, courtesy of Digital Beat we look at the top searches for Yahoo for 2009. Whether they are playing follow their new leader or they want to [...]

Sampad Swain / Interactive Marketing Blog ECommerce in India – Some Thoughts   —  Off late, I’ve been collecting some thoughts on e-Commerce in India – the perpetual questions also allures me as well like why isn’t Indian e-Commerce catching up faster like it did in the west, what are the problems other than the usual infrastructure roadblocks, what sort of business models might work better in Indian markets [...] Trak.in Faster e-commerce in India: RBI issues new guidelines   —  There are myriad problem as to why e-commerce is not taking off in India and we have discussed this issue numerous times below including the contrast with the thriving e-retailing business in US. Sampad Swain / Interactive Marketing Blog :    ECommerce in India – Some Thoughts Rajiv Dingra / WATBlog.com Events Update: 4th India Digital Summit   —  Every year IAMAI which is the Industry association that represents Internet and Mobile in India organizes the India Digital Summit. India Digital Summit is where the who’s who of the India Digital Media space gather to discuss and debate the future of the Industry. This year the 4th Digital Summit shall be held at Hotel Intercontinental [...]

3. Geo Data Added To Google Search Results 2 hours ago   permalink

Matt McGee / Search Engine Land

It was just a couple weeks ago that Google confirmed the addition of breadcrumb information in place of URLs for some search results. Today, Google has announced another change to the green URL line: In some cases, “region tags” — geographic information about the web site — will appear next to the URL. Google shares [...] ..

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Mastercom Advertising and Communication Blog The Google search stories viral video   —  A nice and simple viral video for Google using only the search to create a Parisian Love story! Advertiser: Google Search Stories Thanks to Mads, the great planner @ goviral

Darryl ohrt / Brandflakesforbreakfast Google wave for the community   —  The Seattle Times is using a public Google Wave to try and help catch that brutal killer in the northwest. The public wave lets anyone (with a Google Wave account) contribute to the thread. This is one of the first massively public waves used in a timely community fashion, and it will be interesting to observe. From @l3ahb3tan

Andy Beal / Andy Beal Going Lady Gaga Over Swine Flu Fills Us With Glee for In-N-Out Burgers   —  Google, you’re late! I mean, c’mon, you let both Bing and Yahoo release their top search query lists before you. Is this a sign of things to come, Google? And….AND…you’re not even telling us what the most popular searches are. You’re only revealing the fastest rising queries? [Yawn] OK, so Michael Jackson tops ... Matt McGee / Search Engine Land Google Supersizes Images In Universal Search   —  In a brief blog post this afternoon, Google has introduced a new layout for displaying images in universal search results on Google.com. Rather than a single row of equal-sized images, some searches may produce a single, supersized image next to two rows of regularly-sized images. Here’s what the image results look like currently on a ... Barry Schwartz / Search Engine Land World AIDS Day, Google Asks Us To Tweet #RED   —  Today is World AIDS Day and Google, Yahoo and Ask.com all have the red bow on their home pages. In addition, Google has a blog post showing how they are supporting the day and asking everyone to either “include #red to turn your tweets the color red or if you like, follow @joinred.” In addition, [...] .... Mtlb / Make the logo bigger How do you advertise Google.   —  Like this. Advertising a dot com is tricky. Apply the traditional ad campaign approach and you get Yahoo! I always thought however, that any campaign for a brand in this space would have to be unique since it’s more than just a physical product you hold. It’s something that influences much of your online experience, and if you live online, ... Teri A. Schindler / Unbound Edition Prime Time For YouTube? Google Wants To Stream TV, For A Fee   —  YouTube, which is already trying out the movie rental business, wants to get into TV, too. Google's video site has been trying to convince the TV industry to let it stream individual shows for a fee, multiple sources tell me. YouTube already lets users watch a smattering of TV shows for free, with advertising. Now it envisions something similar ...

4. Radical Listening: The Communications Pro of the Future - Part 2 1 hour ago   permalink

John Bell / Digital Influence Mapping Project

"The Communications pro of the future must be a master of three important disciplines: Radical Listening, Social Influence, and Perpetual Beta. Within each are new practical skills that will define the true PR master – the next generation ‘”trusted advisor.”...

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Kenneth Yeung / Network Solutions Real-Time Is Alive & Well At The TechCrunch Crunchup.   —  In late November, the folks at tech publication, TechCrunch decided that they wanted to hold another talk about the real-time. Held at the InterContinental Hotel in San Francisco, the Real-Time CrunchUp was an event that showcased some great panel discussions and also had a pitch component where companies that were launching or about to launch [..

Michael Whitlow / The Buzz Bin 5 Whys Jog Actionable Listening   —  I can pay to listen. I can listen for free. I can “monitor,” even. I can pay others to listen for me. I can lurk. I can engage. There have been some great posts on the tools for listening. The list for both paid tools and free tools is ever-expanding, it seems. If I want to latch [...]

Grant McCracken / Grant McCracken Chief Culture Officer now out   —  Chief Culture Officer is formally being published today. Prepublication sales have been strong. We got to #2900 on the Amazon rankings and now hover around #25k.   With an excerpt in Ad Age and a guest post in the Harvard Business Review and several interviews ,  profile has been building. We got a starred view in Publisher' ... Ryan / Minnesota Public Relations Blog Job - University of Minnesota - Communications Director - Office for Equity and Diversity   —  University of Minnesota - Communications Director - Office for Equity and Diversity

5. SDIA Going All The Way in Israel 1 hour ago   permalink

Duncan / The Inspiration Room

“Going All The Way”, a hit single rising through the Israeli music charts over the last six weeks, has been revealed as key element in the Aids Task Force campaign for World AIDS Day. World Aids Day, held on December 1 every year, is designed to raise international awareness about HIV. “Going All The Way”, [...] © ...

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Dabitch / Adland "SDIA" is "AIDS" spelled backwards - Hit song is campaign for World Aids Day   —  In the era of contagious earworms, Israel has just gotten a reminder of exactly how easy it is to get infected, just in time for World AIDS day. Last night the CEO of the Aids Task Force, Jonathan Karni, unveiled this year's campaign for the "World Aids Day": The "SDIA PROJECT". The project which launched 6 weeks ago was based on a song called " ...

6. Ferrero dreams of an experiential Christmas 2 hours ago   permalink

Mumbrella / MUmBRELLA

Ferrero is planning on making it an experiential Christmas with a high-tech light installation due to be switched on at Customs House in Sydney tonight and giant Christmas tree pyramids in shopping centres. The Ferrero Festival Of Light kicks off at 9.30pm tonight, with Charlotte Dawson and Ferrero Australia MD Rocco Perna flicking the switch ...

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Duncan / The Inspiration Room Coca Cola Father Christmas Updated   —  Coca-Cola have commissioned Swedish artist Mikael Erikkson to recreate their traditional images of Santa Claus, updating the work done by US artist Haddon Sundblom in the 1930s. Three oil on canvas paintings have been adapted for high impact 96 and 46 outdoor advertisements. Running in tandem with �The Holidays Are Coming’, the first ...

Neil christie / Welcome to optimism Merry Christmas and Happy Streets   —  Today is the first day of our gigantic street advent calendar. This year we decided to give the neighbourhood we live in a new festive street decoration. Here are some of cheeky behind the scene shots from the install last...

7. Triple J makes further changes to 2010 line up 35 minutes ago   permalink

Mumbrella / MUmBRELLA

Triple J’s outgoing breakfast co-host Lindsay McDougall, known as The Doctor, will be the new host of the radio station’s drive time slot from January 4.   The appointment follows the announcement last month that Tom Ballard and Alex Dyson, currently presenters of the weekend breakfast show, would move to the weekday shift, ...

8. Changes in First Click Free 8 hours ago   permalink

Googlewebmastercentral.blogspot.com

We love helping publishers make their content available to large groups of readers, and working on ways to make the world's information useful and accessible through our search results. At the same time, we're also aware of the fact that creating high-quality content is not easy and, in many cases, expensive. This is one of the reasons why we ...

discussions

Meghan Keane / the Econsultancy blog :   Google amends its First Click Free program to appease publishers

Mumbrella / MUmBRELLA :   Google to help limit access to free content

9. Gubernatorial campaign spending down 30% 55 minutes ago   permalink

Www.politickernj.com

Governor Jon Corzine raised and spent about $27 million on his unsuccessful reelection effort – down significantly from four years ago, according to 20 day post-election reports released today by the Election Law Enforcement Commission.

discussions

PardonMyFrench / PardonMyFrench :   Gubernatorial campaign spending down 30% | Politicker NJ | New Jersey Politics News, Reaction, and Analysis

10. DIY DAYS LA – PERSONAL BRANDS 6 hours ago   permalink

Diydays.com

As content creators of all kinds strive to build fan bases and cultivate audiences for their work, many are finding that their best promotional vehicle is themselves. Micki Krimmel (Mickipedia, NeighborGoods.net) and Marc Horowitz (Google Maps Road Trip, National Dinner Tour) discuss the benefits and pitfalls of creating an online cult of ...

discussions

Chris / Movie Marketing Madness :   DIY Days on personal brands

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Nance Rosen / Personal Branding Blog If You Suck, Your Personal Brand Does, Too   —  Personal branding is not shameless, endless self-promotion. It’s not direct messaging me with your faux request to “take this IQ test and see if you’re smarter than me.” It’s not directing me to your website with every post. It’s not seeing yourself as the epicenter of everything to do with your industry, category, talent, idea, [...] ...

11. Analyst Spotlight: Timing and Listening 1 hour ago   permalink

Kevin / Kevin Hillstrom

Dear Analysts: These days, the analytics and vendor community communicate to us how important it is to have integrated data, great software, dashboards filled with robust KPIs, and an outstanding testing infrastructure. Add "timing" to the list. "Timing" represents your ability to sense when Executives are receptive to key issues. Honestly, ...

12. Hulu's Tough Choices 5 hours ago   permalink

Teri A. Schindler / Unbound Edition

Since its launch in late 2007, Hulu has pretty much defined the Old Media vision of video on the Web. Each month the site's 1,700-title catalog of TV shows and movies attracts nearly 40 million viewers—people who will endure a couple of commercials per sitcom (vs. eight or more on TV) in exchange for the luxury of being able to watch a show for ...

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Advertising Age Using 'Fuzzy Analytics' to Accurately Measure TV Ad Performance   —  TV (and offline tracking in general) can provide far more insight than most people think is possible. An understanding of "fuzzy logic" can help us make TV ad measurement nearly as precise as online measurement.

Neil christie / Welcome to optimism The Best TV Ads Of The Noughties?   —  The Guardian blog 'Organ Grinder' asks today 'What are the best TV ads of the noughties?' Honda Cog is up there - together, unsurprisingly, with Aleksandr the meerkat, Sony Balls, the Cadbury Gorilla and return of the ITV Monkey amongst...

Greatads.sylvia / Great Advertising Honda Jazz Imagination TV Spot   —  Honda What if a car was designed with such flexibility that you could fit anything inside it? That's the premise behind 303’s latest 'Imagination' TV commercial for the Honda Jazz. Honda's Power of Dreams DNA provides a rich canvas for imagination and creativity. The number of brinks used was chosen because it is the maximum number that can ...

13. Volkswagen: Roadrunner 5 hours ago   permalink

Ivan / Ads of the World

Advertising Agency: La Mesa, Santiago, Chile Regional Executive Creative Director: Sebastian Katz Creative Group Head / Copywriter: Raul Torres Art Director: Cristián Guerrero Copywriter: Claudio Díaz

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Ivan / Ads of the World Volkswagen: Speedy   —  Advertising Agency: La Mesa, Santiago, Chile Regional Executive Creative Director: Sebastian Katz Creative Group Head / Copywriter: Raul Torres Art Director: Cristián Guerrero Copywriter: Claudio Díaz

Ivan / Ads of the World Cadbury Lunch Bar Man Size: Jaws   —  Cadbury Lunch Bar Man Size Advertising Agency: Publicis, South Africa Creative Director: Kady Winetzki Art Director: Chris Lesser Copywriter: Paul Burgess Illustrators: George Greyling, Julian Dowl Published: 2009

14. Top 5 Blogging Misconceptions 2 hours ago   permalink

Guest Author / Daily Blog Tips

This is a guest post by Bob Bessette. If you want to guest post on this blog, check out the guidelines here. 1. If you write it they will come… No, not really. It’s more like, If you promote it they might come. You could be writing the most fantastic blog on earth but if no one knows about it why bother? Play Mafia Wars? Then Check ...

15. Thirsty Thursday Is Back! 2 hours ago   permalink

Parker Mason / Blogcampaigning

Join Toronto’s PR community for an informal gathering at Pauper’s Pub on Thursday, December 3rd. We’ll be there from 6:30pm until at least 10pm. We’ll be celebrating ourselves, the holiday season, and Scotty Mac’s (pictured left) transition from professional communicator to accounting student. For more information, ...

16. Annie Leonard Can Teach Some Macroeconomics 5 hours ago   permalink

AdPulp

Hosted by Annie Leonard, the creator of the viral video hit The Story of Stuff, (viewed worldwide over 8 million times), the Story of Cap & Trade is the first in a series of six short films the Story of Stuff Project is releasing over the coming year with Free Range Studios and more than a dozen of the world's leading sustainability ...

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AdPulp Real Men Needed To Wear Real Pants   —  Dockers wants young men to "wear the pants." That's the central message of the brand's new campaign from Draft FCB's San Francisco office. See more on Flickr According to Stuart Elliott of The New York Times , masculine messaging is in. The tone -- half serious, half kidding, both sending up and saluting truisms about masculinity -- is one that ...

AdPulp You Want A Hand Held? Rupe's Got You Covered   —  [via Greg Mitchell ] Special thanks to ProtoShare for sponsoring this month's RSS feed. One third of the cost in interactive development is in rework. ProtoShare helps developers engage stakeholders, gather feedback and iterate early. When you routinely reduce rework and eliminate headaches you’re able to produce a better experience, satisfy ...

Mark R Robertson / SEO New Media Minute: The Easter Bunny Hates You Rises Again   —  Remember that epic viral video hit The Easter Bunny Hates You? Well, it’s one of the best ever and now the creators of that video — Black 20 — have paired up with Fox Television Studios’ new digital shop 15 Gigs in a development deal. Daisy Whitney of the New Media Minute is betting big [...] This is a post from ReelSEO ...

17. Alicia Keys Live for AIDS Concert 5 hours ago   permalink

Duncan / The Inspiration Room

American Express presents the Alicia Keys Live on YouTube concert in honour of World AIDS Day, broadcast at 8 pm EST from the Nokia Theater in New York City, online at YouTube. The campaign is online as an event at Facebook. Click on the image below to play the video in YouTube (HD) The proceeds go to Alicia’s [...] © 2009 The ...

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Jessica Ong / Compete Blog YouTube is Where the Movie Watchers Are   —  Warner Brothers recently released the movie about a well known children’s story called Where the Wild Things Are.  This movie is based on a popular book written by Maurice Sendak that has sold over 19 million copies worldwide since it was first published in 1963.  In the months leading up to the theatrical release, Warner [...]

Jeremy Scott / SEO YouTube Success Lands Filmmaker A Real Hollywood Directing Gig   —  Remember how hard it used to be to get famous or get your foot in the door in Hollywood? It used to be that you had to either know someone in the industry (usually a relative… see “The Baldwin Brothers” or “Casey Affleck”) or you had to have an impressive resume of directing music [...] This is a post from ReelSEO Online Video News ...

18. Wieden+Kennedy’s new website: look ma, no stunts 4 hours ago   permalink

Bhatnaturally / Bhatnaturally

Wieden+Kennedy has updated it’s agency website. Given what Modernista (siteless site), Boon Oakley (YouTube as home page) and Crispin Porter + Bogusky did with their agency websites, it is refreshing to see that the attempt here is not to outdo what others did (’Hmm. How about a website that monitors and displays all the Twitter [...]

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AdPulp W+K Sheds Its Skin   —  Wieden + Kennedy launched a new agency self-promo Web site today. I found the above video therein, along with another one from WKE called "Don't Move Here" about Portland's music scene. Another oddity is the banner ad for Anthem Records, and the disclaimer copy, "Unpaid Advertisement" that runs beneath it. I wonder how one goes about "buying" ...

19. ABC PS3 tie-up takes iView to a new high 3 hours ago   permalink

Mumbrella / MUmBRELLA

The ABC’s embracing of alternative means of reaching TV viewers appears to be paying early dividends.   Weeks after ABC iView began to be promoted on the Sony Playstation 3, it is already delivering a significant number of new viewers. From virtually nothing the previous week, week 47 of the ratings year (November 16-22) saw 26,000 ...

20. Writing comedy: killing the frog 3 hours ago   permalink

Kimota / Copywrite

I grew up with a deep love for the old-school comedy acts. I sometimes feel I should have been born twenty years earlier so I could be sat in the audience at the London Hippodrome or the Palladium to watch the variety bills that were so popular in the '50s where so many of these performers honed their acts. While my teenage friends were ...